120% Price Guarantee

We here at Toronto Gold are so confident in our prices and our service that if you get a higher offer for your jewellery, we’ll beat it.

We can – and will – beat any competitor’s written estimates. If you find a price higher than ours, bring in the written estimate, and we will offer a higher price.

Keep in mind that many gold buyers use high prices to lure customers in. In reality, they charge fees and commissions or underpay on the karat to make a profit. Always be sure to read the fine print. When you do find a price higher than ours listed that day, secure a written estimate and we’ll beat that price by 20% of the difference.

Price Guarantee Conditions

You must present a written offer to purchase jewellery from a recognized gold buyer in Toronto dated the same day you come to our store. We require this because gold prices fluctuate day-to-day, so an offer from a week before may no longer be valid or enforceable. Please note, we do not match prices from gold refiners and jewellery re-sellers.

The quote must be based on gold/silver value only – and not the value of the gemstones. (This is because we do not purchase most gemstones. We will however remove the stones and return them to you.

The offer is subject to our own testing, and the store manager’s discretion. If the other gold buyer made a mistake in identifying the karat of a piece, for example, we would not beat that price.

The offer is valid on jewellery only. We do not offer a 120% guarantee on coins, bullion, or collectibles.